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How to Keep Push Notifications Working for Your Customers

Push notifications help keep your customers engaged by sending updates, promotions, and alerts directly to their devices. To ensure these are delivered consistently, it’s important to understand how your customer’s app login affects notifications. This article explains how push notifications work and what can cause them to fail.

How Push Notifications Work?

  • First login is required: Customers must log in once after installing the app to start receiving notifications.
  • Stay logged out, still get notifications: After the initial login, notifications will continue even if the customer logs out.
  • No notifications received:  If the app needs an update, customers must log in again to continue receiving alerts.